Annales Universitatis Apulensis. Series Oeconomica

Issue Volumul 1 | Vol. Numărul 20

30 June 2018

Contents: View

Articole
1. BIG DATA: THE UBIQUITOUS DATA THAT ORGANIZATIONS NEED TO LEVERAGE NOWADAYS
Authors
Author Alexandra G. PRICOP
Author Gheorghe ORZAN
Cuvinte cheie: information, big data, analytics, organizational asset, competitive advantage
Coduri JEL: M21, M31

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2. BUILDING INSURANCE BRAND IMAGE IN THE SME SECTOR IN POLAND - AN EMPIRICAL STUDY
Authors
Author Aneta ONISZCZUK-JASTRZABEK
Author Joanna BEDNARZ
Author Tomasz CZUBA
Author Piotr Oskar CZECHOWSKI
Cuvinte cheie: brand, insurance, SME, Poland
Coduri JEL: G20, G22, M21, M31

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3. BUSINESS DEVELOPMENT CONSTRAINTS IN ROMANIA'S CENTER REGION ENTREPRENEURS' OPINIONS
Authors
Author Călina Ana BUȚIU
Cuvinte cheie: entrepreneur, enterprise, business, constraints, Center Region
Coduri JEL: A14, D78, L26, M21

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4. CONTROL BY ANAF - MACROECONOMIC AND HARGHITA COUNTRY ANALYZES
Authors
Author Csaba BALINT
Author Monica TOADER
Author Adriana Ioana CROITORU
Cuvinte cheie: risk, control, macroeconomic trend
Coduri JEL: H2

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5. GMO'S - THE TRADE-OFFS BETWEEN ECONOMIC BENEFITS AND PERCEIVED HEALTH RISKS
Authors
Author Gheorghe ORZAN
Author Alexandra G. PRICOP
Author Madalina Maria MIHALACHE
Cuvinte cheie: genetically modified food, economic benefits, health risks, environment
Coduri JEL: Q5, Q13, Q18, O33, O44, P46

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6. RETHINKING THE DEVELOPMENT OF GHANA: THE ANSWER IS HERE
Authors
Author John TUMAKU
Cuvinte cheie: Growth Domestic Product, Inflation, Foreign Direct Investment, Export, Import, Qualitative analysis, Regression, Unit Root Test, Autocorrelation, Heteroscedasticity.
Coduri JEL: N10

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7. DATA MINING FOR ANALYSING TRENDS AND CUSTOMER BEHAVIOUR VIA INTERNET SEARCHES
Authors
Author Mioara POPESCU
Cuvinte cheie: Data Mining; Web Mining; Correlation; Trends; Pearson Coefficient
Coduri JEL: C53, J11, E24

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