Annales Universitatis Apulensis. Series Oeconomica

Issue Volumul 2 | Vol. Numărul 9

31 December 2007

Contents: View

Articole
1. OUTSOURCING IN REVERSE LOGISTICS
Authors
Author Janusz Grabara
Cuvinte cheie: reverse logistics, reverse logistics chain, cost reduction
Coduri JEL: M31

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2. DEVELOPMENT OF LOGISTICS CENTRES IN POLAND
Authors
Author Beata Skowron-Grabowska
Cuvinte cheie: logistics centre, transport, storage, location
Coduri JEL: M31

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3. REVERSE LOGISTICS AS THE ELEMENT OF ENTERPRISE MANAGEMENT
Authors
Author Iwona Grabara
Author Aleksandra Nowakowska
Cuvinte cheie: reverse logistics, enterprise management, green logistics
Coduri JEL: M31

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4. REVERSE LOGISTICS IN THE ASPECT OF WEEE AND RoHS REGULATIONS
Authors
Author Aleksandra Nowakowska
Author L'ubomir Jahnatek
Cuvinte cheie: reverse logistic, weee regulations, RoHS regulations, ecological awarness
Coduri JEL: M31

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5. APPLICATION OF ENVIRONMENT MONITORING SYSTEM IN CREATION OF FLEXIBLE ENTERPRISE
Authors
Author Dorota Jelonek
Cuvinte cheie: environment monitoring system, flexible enterprise, environment
Coduri JEL: Q5

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6. ROLE OF 3PL OPERATORS IN IMPROVEMENT IN COMPETITIVE ADVANTAGE OF COMPANIES WITH THE EXAMPLE OF IKEA HANIM POLSKA
Authors
Author Joanna Nowakowska
Cuvinte cheie: third part logistics, logistics outsourcing, logistics services provider
Coduri JEL: L13

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7. THE METHODS OF EARLY WARNING AGAINST THE POSSIBILITY OF BANKRUPTCY - VERIFICATION OF THE MODELS
Authors
Author Wioletta Skibińska
Cuvinte cheie: insolvency, artificial neural networks, financial indicators
Coduri JEL: M19

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8. CHARACTERISTICS OF FRANCHISE ENTERPRISES AS NETWORK ORGANIZATIONS
Authors
Author Izabela Turek
Cuvinte cheie: franchise, network organizations, cooperation
Coduri JEL: M19

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9. INVESTMENT STRATEGY AS A CONDITION FOR PURSUING A COMPANY'S GENERAL STRATEGY
Authors
Author Beata Ślusarczyk
Cuvinte cheie: investemt, investment strategy, company strategy
Coduri JEL: L19

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10. A BUSINESS PLAN FOR “LAHANOKIPOI” AREA OF THESSALONIKI
Authors
Author Vasiliki BASDEKIDOU
Cuvinte cheie: Landscape; Business plan; Business park; Construction; Environment
Coduri JEL: M19

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11. THE USE OF THE ERP-CRM-CIM SYSTEMS WITHIN THE MASTER'S DEGREE PROGRAMMES
Authors
Author Virgil Chichernea
Cuvinte cheie: Enterprise Requirements Planning, Customer Relationship Management, Computer Integrated Manufacturing, education program
Coduri JEL: O33

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12. THE SHIM AND PROFESSIONAL MOBILITY ON THE EDUCATIONAL MARKET IN ROMANIA
Authors
Author Dima Ioan Constantin
Author MIHĂESCU Diana Maria
Cuvinte cheie: the shim, professional mobility, labour market, educational market
Coduri JEL: E24

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13. PORTFOLIO DECISIONS ON THE INSURANCE MARKET
Authors
Author Adrian Victor BADESCU
Author Adriana Elena SIMION (ISTRATE)
Cuvinte cheie: portofolio decisions, insurance market, portofolio, real assets, financial assets
Coduri JEL: G11

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14. CONSIDERATIONS ABOUT LABOR MARKET IN ROMANIA - THE MARKET OF EDUCATIONAL SERVICES -
Authors
Author MAN Mariana
Author MIHĂESCU Liviu
Cuvinte cheie: labour market, educational services, educational system
Coduri JEL: E24

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15. SOME INTERNET MARKETING APPROACHES
Authors
Author Marius Adrian RĂDUCEA
Cuvinte cheie: on - line marketing, advertising, newsletter
Coduri JEL: M37

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16. NEW FIRM CREATION-AN IMPORTANT RESEARCH STREAM EMERGE OF THE UNIVERSITY ENTREPRENEURSHIP
Authors
Author Szabo Zsuzsanna
Author Daniela Ștefanescu
Cuvinte cheie: new firm, university entrepreneurship, knowledge economy, knowledge society
Coduri JEL: M13

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17. SOFTWARE FOR VIRTUAL ENVIRONMENT IN ECONOMIC SCIENCES
Authors
Author Veronica Ștefan
Cuvinte cheie: Knowledge transfer, 3D Simulation, Web design, Web 3D, eLearning applications
Coduri JEL: O33

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18. SIBIU 2007 EUROPEAN CULTURAL CAPITAL PROGRAM: THE COMMUNICATION MANAGEMENT
Authors
Author Rotariu Ilie
Cuvinte cheie: communication, tourist destination, communication management
Coduri JEL: M37

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19. COMMUNICATION MIGHT BOOST THE EUROPEAN CULTURAL CAPITAL PROGRAM - CASE STUDY SIBIU 2007
Authors
Author Rotariu Ilie
Cuvinte cheie: communication, tourist destination, potential tourists
Coduri JEL: M31

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20. FIRM COMPETITIVENESS GROWTH THROUGH VALUE CHAIN ACTIVITIES
Authors
Author Iuliana Ciochină
Author Carmen Iordache
Author Răzvan Decuseară
Author Ramona Chițu
Cuvinte cheie: value chain, total value, value activities, value margin
Coduri JEL: M21

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21. THE NON-MAINTENANCE COST - INSTRUMENT OF EFFICIENT MANAGEMENT WITHIN INDUSTRIAL ENTERPRISE
Authors
Author CUCU IOAN
Author CODRUȚA DURA
Cuvinte cheie: maintenance cost, non - maintenance cost, cost calculation
Coduri JEL: L19

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22. THE KNOWLEDGE-BASED ECONOMY: TRENDS AND IMPLICATIONS
Authors
Author Maria-Cristina ȘTEFAN
Author Corneliu ȘTEFAN
Cuvinte cheie: knowledge, knowledge based economy, traditional economy
Coduri JEL: A10

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23. AN APPROACH ON GLOBALIZATION FROM A PROCESS POINT OF VIEW
Authors
Author Vlad Polearus
Cuvinte cheie: globalization, strategic instrument, process based globalization
Coduri JEL: A1

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24. THE MANAGEMENT OF CREATIVITY - A DIMENSION OF THE EDUCATIONAL MANAGEMENT
Authors
Author Bucur Viorela
Cuvinte cheie: creativity, educational management, management of creativity
Coduri JEL: M11

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25. FINANCIAL MANAGEMENT BRANCH OUT OF THE COMPANY'S ACTIVITIES
Authors
Author Guță Anca Jarmila
Author Isac Claudia
Cuvinte cheie: financial management, strategy, management decision
Coduri JEL: M10

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26. QUALITY ASSESSMENT FOR A COMPANY
Authors
Author Nicolae Dobrițoiu
Cuvinte cheie: quality, overall quality, quality assessment
Coduri JEL: M10

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27. PERSONAL POINT OF VIEW REGARDING THE EVOLUTION OF ORGANISATIONS AND THEIR MANAGEMENT IN ROMANIA IN THE FIELD OF HUMAN RESOURCES
Authors
Author Alina-Daniela Mihalcea
Cuvinte cheie: human resources, human resources management, organization
Coduri JEL: M12

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28. THE ROLE OF THE COMMUNICATIONAL POLICY IN THE MARKETING ACTIVITY OF CONSTRUCTION ORGANIZATIONS
Authors
Author Iulian Patriche
Cuvinte cheie: communication, communicational policy, marketing
Coduri JEL: M31

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29. CHANGES IN THE EUROPEAN UNION'S NEW MEMBERS' ECONOMIES
Authors
Author Fit Tito
Cuvinte cheie: European Union, candidate country, absorption capacity
Coduri JEL: E00

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30. PARTNERSHIP FOR THE DEVELOPMENT OF KNOWLEDGE-BASED ECONOMY
Authors
Author Dan Coriolan Simedru
Cuvinte cheie: knowledge based economy, partnership, development
Coduri JEL: E00

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31. BUSINESS GRANTS SOURCES IN THE CONTEXT OF JOINING THE EUROPEAN UNION
Authors
Author Moise Ioan Achim
Author Larisa Dragolea
Cuvinte cheie: European Union, capital, busimess grants
Coduri JEL: E00

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32. BRAND PORTOFOLIO MANAGEMENT
Authors
Author Moise Ioan Achim
Author Arcadie Hinescu
Author Dragolea Larisa
Cuvinte cheie: brand, brand portofolio management, brand administration
Coduri JEL: M31

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33. SOME CONSIDERATIONS REGARDING THE EXTERNALISATION OF THE ECONOMIC AGENTS SERVICES
Authors
Author Filimon Stremțan
Author Moisă Claudia
Cuvinte cheie: services, services externalisation, business market
Coduri JEL: L8

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34. THE PLACE OF MARKETING STRATEGIES IN THE CONSOLIDATION OF ROMANIAN BAKERY FIRMS
Authors
Author Filimon Stremțan
Cuvinte cheie: marketing strategy, marketing objectives, target, marketing mix
Coduri JEL: M31

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35. RESEARCH REGARDING THE AGRICULTURAL POTENTIAL OF THE ARIES-AREA
Authors
Author Vasile Burja
Author Nicolae Todea
Cuvinte cheie: agricultural potential, agriculture activity, economic impact
Coduri JEL: Q13

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36. DEVELOPING A BRAND ASSET MANAGEMENT STRATEGY IN TOURISTIC DOMAIN
Authors
Author Cristina Jinga
Cuvinte cheie: brand, brand asset,brand management strategy,
Coduri JEL: M31

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37. DESTINATIONS AND TOURISTIC FLOWS IN YOUTH TRAVEL
Authors
Author Moisă Claudia
Cuvinte cheie: :touristic destination, touristic flow, youth travel
Coduri JEL: L83

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38. DETERMINING THE OPINION OF BANK PERSONNEL REGARDING THEIR CONSUMER SATISFACTION
Authors
Author Andreea Muntean
Cuvinte cheie: consumer satisfaction, consumer requirements, “organization lentils”
Coduri JEL: M31

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39. THE DIMENSIONS OF THE MANAGERIAL THINKING STRATEGIC SCHOOLS AND THEIR DEFFINITORY CHARACTERISTICS FOR ELABORATING THE STRATEGY
Authors
Author Mălina Cordoș
Cuvinte cheie: strategy, strategic schools, strategy's elaboration process
Coduri JEL: M10

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40. ROMANIA - EUROPEAN UNION'S MEMBER MACROECONOMIC TENDENCIES AND PROGNOSIS
Authors
Author Gavrilă - Paven Ionela
Cuvinte cheie: European Union, macroeconomic tendencies, macroeconomic prognosis
Coduri JEL: E00

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